Digital Marketing


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Good Reads

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Collect and leverage zero-party data to personalize marketing and drive growth
Author: Ben Parr - Techcrunch

The 65 Best Marketing Tools for Online Businesses
Author: Alexa Collins - Shopify

9 Types of Influencer Marketing Campaigns
Author: Carolyn Mara - Practical Ecommerce

10 Small Businesses on How They’re Doing Marketing Differently in 2022 – Social Media NZ
Author: Tom Reidy - Buffer

Top 9 NZ Digital Marketing Trends In 2021
Publication: Aro Digital

The 19 Best Marketing Strategies for 2022 (That You Can Actually Do)
Author: Kristen McCormick - WordStream

11 [Super Actionable!] Landing Page Trends for 2022
Author: Céillie Clark-Keane - WordStream

5 growth marketing predictions for 2022
Author: Jonathan Martinez - Techcrunch

What Consumers Really Want from Branded Content Marketing in 2022
Author: Jessica Wynne Lockhart - Shopify

A Marketer's Guide to the Metaverse
Author: Neil Patel

2021 Data-Backed Digital Marketing Predictions
Author: Domenica D'Ottavio - Fractl

The Truth About Online Media Bias and Accuracy
Author: Amanda Milligan - Fractl

How to Build An Influencer Marketing Strategy
Author: Kaleigh Moore - Shopify

Pricing Strategies: Discount Strategies and Tactics
Author: Nick Winkler - Shopify

How to Do Brand Positioning: A Value-Based Approach
Author: Natalia Zhukova - Semrush

What is Influencer Marketing?
Author: Madeline Hoffman - Seer Interactive

The 25 Best Ways to Increase Your Online Presence in 2021 (+Free Tools)
Author: Kristen McCormick - WordStream

6 New Rules For Sustaining a Competitive Advantage in The Digital Age
Author: Martin Zwilling - Inc.

What is Digital PR? The definition
Author: Carrie Rose - Rise at Seven

The 25 most spectacular branding fails of the last 25 years
Author: Jeff Beer - Fast Company

How to Get Started with Influencer Marketing in 2020
Publication: A Better Lemonade Stand

9 Brands Doing Unique Things on Social and What We Can Learn From Them
Author: Katie Sehl - Hootsuite